We give because it feels good, and it helps others. The knowledge that you’re helping others is empowering and, in turn, can make you feel happier and more fulfilled.
Giving is good for us. This is not just conjecture but confirmed through research which has shown that the act of giving releases the neurochemical drivers of happiness – dopamine, serotonin, and oxytocin. These chemicals are proven to be linked to better physical (e.g., improved sleep and digestion) and mental health (e.g., motivation, memory, and empathy). In some respects, the act of giving is similar to taking your vitamins, getting exercise, and eating healthy – but often fails to get the same attention as the latest diet or supplement routine.
Giving is also good for those that witness and participate in it. Parents can teach their children generosity through charitable giving. Sharing the experience of donating to charity with your children shows them from a young age that they can make positive changes in the world. Children naturally love to help others, so nurturing their innate sense of generosity is likely to result in a greater appreciation of what they have, and will carry on supporting charity in years to come. Additionally, giving can motivate friends and family to do the same.
